Built World Podcast

Tadd Schwartz - President, Schwartz Media Strategies

Ben Hoffman & Felipe Azenha

We cracked open a few cold Peronis with Tadd Schwartz, the man behind Schwartz Media Strategies and one of the sharpest storytellers in Miami.

Tadd took us behind the curtain of Miami’s PR machine: the spin, the splash, and the subtle art of making a real estate project feel like the second coming of South Beach. From rebranding neighborhoods to navigating media storms, he’s helped shape the way Miami sells itself to the world.

We talked shop about the developers he’s worked with and why perception can make or break a project faster than interest rates can. And of course, we sprinkled in plenty of Miami chisme -- because what’s a Built World conversation without a little gossip?

If you’ve ever wondered how headlines get written, how neighborhoods get their identity, or how to turn a glass tower into a global brand, this episode is your playbook -- served ice cold, with a Peroni in hand.

Connect with us

Want to dive deeper into Miami’s commercial real estate scene?
It’s our favorite topic and we’re always up for a good conversation. Whether you're just exploring or already making big moves, feel free to reach out at info@builtworldadvisors.com or give us a call at 305.498.9410.

Prefer to connect online? Find us on LinkedIn or Instagram - we’re always open to expanding the conversation.

Ben Hoffman: LinkedIn
Felipe Azenha:
LinkedIn

We extend our sincere gratitude to Büro coworking space for generously granting us the opportunity to record all our podcasts at any of their 8 convenient locations across South Florida.